salon11:11
Serving West Covina

Hair salon serving West Covina

Salon 11:11 is a boutique studio suite on Pacific Coast Highway in Hermosa Beach, and it is a deliberate trip from here rather than a convenient one for West Covina, known for the Plaza and the ridge of hills to the south. This is a long way to come for hair, and worth saying plainly. The clients who make this trip do it because they want a specific stylist, not because it is convenient.

Blonding, lived-in color & effortless hair in a private studio suite, with Justice Pallais — Bellami certified in hair extensions and specializing in blonding and lived-in color.

Lived-in blonde balayage by Justice Pallais, the kind of color West Covina clients travel to Salon 11:11 for
Hair in the eastern valley

What West Covina hair is up against

The far east of the county runs hotter and drier than almost anywhere else in Los Angeles, and it is a long way from any coastline. Color-treated hair loses moisture fast out here, blonde in particular needs a real plan, because the lift is the easy part and holding tone through three months of heat is not.

Expect color built to last between long gaps, deliberate toning rather than corrective toning, and extension work planned around fewer, longer visits.

Getting here

The drive from West Covina

The 10 west to the 605, then south and west on the 105.

The studio is at 1559 Pacific Coast Highway, Suite 202, Hermosa Beach, CA 90254. It is a private suite rather than an open salon floor, and appointments are by arrangement, so there is no waiting room and no overlap with another chair.

If you are making the drive, it is worth booking a longer appointment and handling everything in one visit — consultation, color, cut and any extension work together — rather than splitting it across trips.

Get directions ↗
Common starting points

Where West Covina clients usually begin

If you already wear extensions

Move-ups are the part that determines whether a set lasts, and leaving them too long is what costs people their own hair rather than the extensions. Rows grow out, tension changes, and the bonds or wefts start pulling in a way that is easy to ignore until it is not. Maintenance appointments, color matching as your own color shifts, and removals done properly are all part of the service rather than extras.

If you are wearing a bob or a lob

Short shapes look effortless for about five weeks and then start fighting you, because the whole outline is doing the work and there is nowhere for growth to hide. Booking the shaping appointment before you need it is the difference between a cut that always looks intentional and one that only does for the first month. It is a shorter, cheaper appointment than a full service.

If none of that is quite your situation, the consultation is the place to say so. Nothing gets mixed before it has been talked through.

Nearby

Also serving the eastern valley

All areas served →